AI + Escrow Alliance for Payment Protection in Influencer MarketingLet’s make influencer marketing safe again! That’s quite a common thought — if you have an escrow system, then your budgets are safe…7h ago7h ago
Entyx AI: The Ultimate Tool for Managing Multi-Streamer CampaignsWhy would advertisers limit themselves to one influencer campaign when they can easily multiply their impact? Multi-streamer campaigns give…2d ago2d ago
AI’s Role in Improving eSports Event ProductionCybersports has become a global phenomenon, capturing the attention of millions of viewers and therefore attracting major brands for…Feb 21Feb 21
AI in Sponsorships: A Powerful Ally or Just a Data Cruncher?AI is fundamentally changing advertising, sports, sponsorships, media, and every industry. We can now use algorithms to understand what…Feb 19Feb 19
How AI Is Bridging the Gap Between Grassroots and Professional Sports SponsorshipsAs you already know from our previous articles, sponsorships are not only considered massive financial support but also a profitable…Feb 13Feb 13
Why Real-Time Data Is a Game-Changer for Sponsorship CampaignsCan you instantly tell what percentage of your marketing budget are you losing by not spotting problems in your campaign and reacting…Feb 11Feb 11
How to Detect Fake eSports Influencers and Protect Your Ad Budget with EntyxThe Hidden Threat in eSportsFeb 7Feb 7
AI and Twitch: A New Era for Streamers and AdvertisersTwitch has become a home for advertisers and streamers seeking to combine entertainment with good business. Moreover, it has created a…Feb 5Feb 5
AI-Powered Insights for Optimizing Sponsorship Deals in Traditional SportsDo you know what role sponsorship deals play in traditional sports? Not a secret that sponsorships provide massive financial support but…Jan 29Jan 29
The Role of AI in Improving Viewer Engagement on eSports StreamsImagine a CS2 tournament with AI support that analyzes in real-time when the viewers drop engagement. Then, the AI tool immediately offers…Jan 24Jan 24
The Psychology Behind AI-Driven Marketing: How AI Understands Consumer BehaviorAI-driven marketing pulls out hidden data gems on the surface. Advertisers’ main task nowadays is to rapidly adapt to a new approach of…Jan 22Jan 22
Sponsorship Marketing 101: Building Partnerships That WorkOnline and digital marketing can teach us a lot about which assets are actually of high value in the sponsorship landscape. To all newbies…Jan 16Jan 16
How Entyx Helps Brands Choose and Analyze StreamersEntyx makes Twitch advertising easy. Choose top streamers, track performance, and maximize ROI with real-time analyticsJan 13Jan 13
2025 Marketing Budgeting: Key Areas to Focus Your SpendingPlanning your 2025 marketing budget? Focus on AI, data-driven strategies, and content marketing to stay ahead and boost ROI.Jan 8Jan 8
Best Marketing Trends for 2025Marketing stands at the threshold of great transformations regarding all the previously existing strategies. As we look ahead to 2025…Dec 26, 2024Dec 26, 2024
The Evolution of Sports Sponsorship MarketingDiscover the history and future of sports sponsorships, from traditional advertising to digital platforms, creating new opportunitiesDec 20, 2024Dec 20, 2024
Top 5 Esports Sponsorships: How Major Brands Lead the GameDiscover how innovative eSports sponsorships shape the gaming industry, driving audience engagement and creating long-lasting conections.Dec 18, 2024Dec 18, 2024
AI in Marketing: Unlocking New PossibilitiesBy actively using Artificial Intelligence in marketing, businesses have increased their sales by 6.2% while reducing overhead costs by…Dec 16, 2024Dec 16, 2024
Esports Sponsorships: A Path to Loyal AudienceseSports sponsorships unlock loyal audiences. Learn how brands thrive through gaming partnerships, creative campaigns, and Entyx analytics.Dec 13, 2024Dec 13, 2024